Business is an integrated approach to the company’s processes, which should work harmoniously and with one goal for getting profit, taking into account all risks. In our activities, we offer companies from small to large businesses the following list of services:
- Design, development, internal optimization and SEO of the site.
- Telephony for corporate purposes
- Working with messengers
- Corporate mail with the company’s domain name
- Work with social media (SMM)
- Business integration in CRM
We combine all the listed services into a single system that you can manage from any device and regardless of your location. No need to use many programs and switch between an infinite number of windows. We are against spending time searching for information and constantly trying to put it together. Everything should be in one system and display and work there. We offer to consider in more detail each element of the integrated approach.
Design, development, internal optimization and SEO promotion of the site.
Design.
A person makes most of his purchases based on the sensations he receives during perception. A website on the Internet is the face of a business, the information you want to convey to your customers and partners. To solve the design problem, we offer a choice of 2 solutions:
- Buy a ready-made site design means to save time and fill the site with your unique content. This approach allows you to quickly get a ready-made professional image of the entire site and immediately proceed to its development and subsequent filling with your products and services.
- Develop an individual site design. Our designers will select corporate colors, offer several logo options, select the tone and direction of interaction with users, which will correspond to your niche of services and products.
In any case, you will receive an adaptive design that will be displayed correctly on all screen sizes. Page layouts provide maximum interaction with users and easy communication with you.
Development.
When the design has already been approved, from large monitors with HD quality to the smallest mobile devices, it is time to implement images into a fully functional site. We divide the development stage into several components:
- Discussing the specification of the behavior of all elements with the designer.
- It is necessary to clarify the functionality and relationships between all elements of the site.
- Typesetting according to CMS requirements.
- Adapted pixel perfect according to the approved design.
- Output of the necessary elements for editing by the user in the site admin.
- Writing instructions for further work with the site.
We are interested in providing an attractive and easy business tool in the form of a website. Such a tool that you can manage on your own, without additional intervention of the developer when you need to add or change something.
Внутрішня оптимізація.
Each site should be optimized as much as possible for fast and high-quality work. Search engines and your potential clients are interested in this. After all, Google strives to display the highest possible quality sites in the search results. And users will not want to wait a long time for a filter or search to work, or even for a banal page to load. Loading scripts for functionality, image size for large screens and for mobile devices – should display the site in quality and at the same time at maximum speed.
When you have a ready-made website – contact us and our experts will optimize it to the maximum!
Integrated approach. SEO promotion.
Finally, the site is open for indexing and ranking by search engines, and it can claim the first places in issuing to potential customers. What’s next? Sit and wait? It might have worked 5–10 years ago, but definitely not now. There should be as much information as possible about the site, and more precisely – more than your competitors. High-quality, unique and, most importantly, useful information for future customers who have to buy and order from you!
Site success = 1 page in SERP, it is hard to argue with this, but from experience we already know how to achieve it.
Work with social networks (SMM)
One of the potentially useful sources of information is social networks. Nowadays, people relax there, read news, communicate, get useful information, and even study and work there. Therefore, you should not neglect traffic from social networks, especially if your competitors are already using it. Of course, for each niche there are more relevant social networks according to the age category, type of content and availability of monetization.
We advise and practice connecting social networks with the site, receive calls in corporate telephony and capture and process in CRM. Do not forget that the management of social networks and the design of the site should reflect a single corporate style and direction.
We will be glad to see you on our pages on Facebook, Instagram and Tiktok.
Working with messengers
Messengers have become an integral part of everyday life. It’s simple and convenient to have long discussions in preparation for a holiday or vacation, exchange media content, listen to music, view materials on various topics. It is not surprising that messengers are also convenient for sales and preliminary consultations. When traveling in transport, people often waste time browsing various sites, or purposefully search for goods or services. At such moments, it is not convenient to talk on the phone, but it is quite easy to write. Therefore, we advise you to combine messengers with the site and convert contacts into customers in the CRM system. With such a combination, you will not lose a single customer, but will be satisfied with the coordinated work of the tools and will please your audience with the quality and efficiency.
We will be happy to answer your questions in Telegram, Viber or WhatsApp.
Integrated approach involves corporate mail with the company’s domain name
All mailboxes of the company will have the same domain name, for example, we have an official address in the company – office@selector.space. Emphasize an additional level of trust – using your own corporate mail. This will make it possible to brand communication both inside the company and interaction from the outside. Add a logo and other visual elements characteristic only of the company’s corporate culture. Also, free services are often less secure than dedicated mail servers, so this is already a security issue. Corporate mail can be easily attached to the site and integrated with CRM.
Telephony for corporate purposes
Many people find it convenient to contact and decide the moments of purchase or cooperation in a telephone conversation. Corporate telephony significantly expands the following applications:
- Allows not to miss a single call.
- Record every appeal.
- Record all conversations for further processing and analysis.
- Monitor and check employees.
- Integrating with CRM to see current and new customers in reports.
- Organize the process of handling calls and the burden on managers.
- It will reduce communication costs.
- Easy scaling to the needs of the company.
- Mobility – take calls wherever it’s convenient.
Integrated approach. Business integration with CRM
Firstly, the CRM system is the management of relationships with customers. Business cannot do without sales, because there will be no profit and the company will not be able to exist on the market. Therefore, these processes need to be known and managed in a convenient way. An entrepreneur should work on business development, and not find out who entered the customer’s data and in which table. It is convenient to have all business data (clients, potential clients, business processes, company strategy and plans for the next month and year) at hand and manage centrally. Moreover, modern CRM systems allow you to integrate everything into one system.
All the tools listed above are integrated with each other and with CRM:
- receive mail;
- receive incoming calls, messages from messengers and social networks;
- record the sources of new customers and work with current ones;
- issue invoices and certificates of completed works;
- submit tax returns;
- manage company projects (ERP version);
- record the work of employees in hours or tasks, orders or customers;
- build unlimited reports for the desired period.
Integrated approach. Conclusion
The integrated approach in our work is an effective solution for conducting business, which we apply in our own company and improve every day. For all questions, you can contact us