Online store of stylish women’s jewelry and accessories

Website development for online store of stylish accessories - SELECTOR.SPACE

SELECTOR.SPACEWebsite content for the TUSSO brand - SELECTOR.SPACE is a digital agency that implements e-commerce solutions for fashion and accessory brands. We created an efficient online store of stylish women’s jewelry for the Spanish brand TUSSO Barcelona, which has been setting trends in the world of accessories for over ten years.
The website development for the brand included a full cycle of work (design, development, and SEO) to ensure the brand’s online presence reflects its recognizability, style, and dynamic growth. Thanks to the well-thought-out structure, customers can effortlessly buy jewelry online or, moreover, order hair accessories in just a few clicks.

Online store of stylish accessories: project objectives

TUSSO Barcelona is a well-known brand that combines Spanish style with global fashion trends. With an extensive retail network across Ukraine, the company needed a website that:

  • reflects the brand’s aesthetics thanks to modern design;
  • conveniently demonstrates jewelry and accessory collections (elegant women’s jewelry, hair accessories, trendy glasses);
  • guarantees quick access to the product catalog and contact information about stores;
  • adapted for mobile devices and convenient online orders;
  • contributes to the growth of online sales and increased organic traffic through SEO optimization.

Consequently, our goal was to create a conversion-oriented website with a well-organized structure and intuitive navigation, thereby achieving a seamless blend of style, simplicity, and commercial efficiency.

Website design for TUSSO BarcelonaWebsite design for online store of stylish accessories - SELECTOR.SPACE

The main idea of the design is ease and fashion in every detail. We deliberately refused excessive visual effects to focus the user’s attention on the main thing: the products. Moreover, key design features include:

  • Brand aesthetics: a harmonious combination of light minimalism with authentic Spanish charm;
  • Balanced structure: logically arranged jewelry categories and a convenient path from viewing to purchase;
  • Emotional visual communication: large, expressive photos and emphasis on new collections, updated every two weeks;
  • Adaptive interface: comfortable use of the site on smartphones and tablets;
  • Feminine energy of the brand: elegant fonts, soft color palette and delicate animation, emphasizing the style and character of the brand.

Moreover, the design captures the essence of the brand, emphasizing that TUSSO is always trendy and instantly recognizable.

Website development

We built the site on WordPress, a flexible platform that makes updating content and scaling the website easy. Therefore, our goal was to create a manageable website that administrators can update without assistance from developers. To achieve this, the project proceeded through several key stages:

  • E-commerce orientation and ease of use. The site is made convenient for online shopping and is ready to expand into a full-fledged jewelry store.
  • Product catalog. A simple catalog with jewelry filtering by type, style and collection has been implemented to easily find the right products.
  • Simple content management. Administrators can independently add new collections, publish blog articles and update information about stores.
  • Fast site operation. Caching, code minification and image optimization are configured for fast page loading.
  • Responsive design. The site is displayed correctly on any device, from smartphones to large screens.

Thanks to WordPress, the website is easily scalable and serves as a tool for increasing online sales and automating orders. As a result, the brand gained a user-friendly site that reflects the dynamics of the fashion industry and maintains constant contact with its audience.

Website content for the TUSSO bran - SELECTOR.SPACEOnline store of stylish accessories: content and blog

Additionally, we filled the website with content that reinforces the brand image while helping users navigate its collections.

  • Filling the catalog pages. Each product received a detailed description, high-quality photos and information about the collection, which allows you to quickly find the necessary jewelry and accessories.
  • Brand and contact pages. Texts were prepared that tell the history of TUSSO, brand principles, partnerships and contain up-to-date information about stores in Ukraine.
  • Blog management. Moreover, we created engaging and useful content that reinforces the brand image and attracts new audiences.
  • SEO-optimization of content. Finally, each page and article is adapted to key queries, which increases the visibility of the site in search engines and attracts more users.

Thus, the TUSSO Barcelona website becomes an active tool for attracting customers, supporting the brand in the digital space and generating constant interest from the audience.

SEO optimization for high Google rankings

We conducted comprehensive SEO training so that the website quickly took high positions in Google search results. Furthermore, as part of the website optimization, we:

  • configured meta tags, titles, and structured data;
  • created a site map and robots.txt file;
  • optimized images without quality loss;
  • implemented internal linking between collections;
  • and prepared content based on the queries “fashion accessories,” “TUSSO jewelry,” and “Spanish accessory brands.”

As a result, the website received a high indexing speed and good visibility in search.

Website features: fast launch and online payment integrationWebsite functionality for the TUSSO brand - SELECTOR.SPACE

The TUSSO Barcelona website is an online store for fashion accessories, designed to make browsing collections and shopping effortless. Consequently, it blends modern style with user-friendly functionality, allowing fashion enthusiasts to easily discover and purchase their favorite pieces.

A successful online store of stylish accessories with SELECTOR.SPACE

This project clearly demonstrates that even a simple and easy-to-navigate website can evolve into a powerful business tool. The SELECTOR.SPACE team developed the platform entirely from scratch and, as a result, created a strong foundation for growth that includes a blog, analytics, and detailed recommendations for SEO and catalog structure.

For any inquiries about effective website development, feel free to contact us at: 0663890224, 0968100132. Or write to us in your preferred messenger:

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