Адаптивний дизайн від веб студії СЕЛЕКТОР.СПЕЙСDone in project

Online cosmetics store

Website Development

Colors

The online cosmetics store uses pastel colors combined with black text on a white background, clearly emphasizing the site’s beauty and cosmetic theme. Bright accents guide the user throughout all pages of the site. Photos on the site complement the overall design, highlighting feminine beauty enhanced by well-known cosmetic brands.

Online cosmetics store: first screen

From the very first glance, visitors are immediately drawn to the main new arrivals and promotions, which allows them to quickly learn more about the offerings. Moreover, high-quality, large slider images reinforce these messages and naturally capture attention. In addition, text animations on the slide titles encourage users to pause and explore the offers more closely. At the same time, the top of the page provides the main menu for seamless site navigation, along with key user tools:

  • Place an order: once all desired products are selected, users can easily proceed to checkout and arrange delivery directly from the site header.
  • Wishlist: users can add products they like to a wishlist and purchase them later.
  • Compare: with a wide product range, potential buyers may want to compare items. Users can select several products, and a table is generated showing side-by-side comparisons of price and features, helping them make informed decisions.

Інтернет магазин косметики - блог невід'ємна частина сайтів від веб студії СЕЛЕКТОР.СПЕЙС

Category layout

To focus visitors’ attention, products are divided into categories: face, lips, eyes, and gift sets. This division is presented on the second screen as large tiles, allowing users to focus immediately on what interests them without scrolling through unrelated products.

Product filtering on the main page

Immediately below the categorized tiles, users can filter products by Best Sellers, New Arrivals, and Sale Items. This convenience addresses the three main criteria that interest the audience. From this block, users can also add products directly to the cart, compare them, or add them to their wishlist.

Online cosmetics store: blog

Following blocks with well-known brands and promotional products, the site features a “Blog Updates” section. The blog is an integral part of the website, providing additional opportunities for growth and site improvement:

  • Expanding the site and its hierarchy
  • Informing visitors about new products in the niche
  • Sending newsletters with updates and promotions to subscribers
  • Strengthening the site’s landing pages

Blog articles should be engaging, informative, and optimized for search engines, including all relevant site keywords.

Footer of the online cosmetics store

The homepage concludes with a spacious footer. This section reminds users of the main pages, articles, and product categories. With this approach, there’s no need to scroll back up to the menu. A simple and well-organized footer makes navigation convenient and effortless.

You can view the website here: https://shop.selector.space/.

To see all websites available for purchase from the company, visit the page Ready-Made Websites by SELECTOR.SPACE.

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