Website development for the cargo taxi “KARAVAN” in Poltava

KARAVAN website development - SELECTOR.SPACE

SELECTOR.SPACEHomepage for cargo taxi - SELECTOR.SPACE is a digital agency specializing in website development that not only looks modern, but also solves specific business challenges. We create websites tailored to client goals, target audience characteristics, and effective online marketing principles. One of our recent projects was the website development for the cargo taxi service “KARAVAN” in Poltava: a business with an established offline reputation that needed a strong online presence.

Project goals

The company’s previous website was technically outdated: slow loading, difficult navigation, outdated design, and poor visibility in search engines. The main goals of the project:

  • Create a modern, fully responsive website

  • Develop a new visual concept

  • Prepare content for pages and the blog

  • Implement basic SEO optimization

  • Ensure fast loading and stable performance

  • Set up automated request and inquiry handling

We also considered future scalability: the site was designed not just as a business card, but as a full-fledged digital platform ready for integration with online marketing, advertising, and CRM systems.

Design of the “KARAVAN” websiteKARAVAN website design - SELECTOR.SPACE

The designer at SELECTOR.SPACE created a site design that combines logic, aesthetics, and user scenarios:

  • Interface with visual emphasis on key actions

  • Color scheme reflecting the previous website version

  • Structure with intuitive navigation

Particular attention was paid to the mobile version, as the majority of orders in this area are placed from mobile devices.

Website development for cargo taxi

The technical development of the “KARAVAN” website was based on three key principles:

  • High performance: optimized layout, image and video compression, caching for maximum loading speed

  • Responsiveness: fully adapted to different devices, including mobile

  • Scalability: the platform is designed for future needs, easy integration with CRM, blog expansion, and addition of functional modules

We also focused on technical SEO preparation: semantic structure, clean URLs, structured data (microdata), sitemap, robots.txt, and other essential elements.

Content for KARAVAN website - SELECTOR.SPACEClear and useful content for “KARAVAN”

We prepared unique content for all website sections, considering the niche, target audience, and inclusion of key SEO queries.

In addition to the main pages, we prepared starting materials for the blog. The SEO specialist developed a strategy for gradually filling the blog with content that meets high-frequency and medium-frequency queries: this way the site not only remains relevant for Google, but also useful for users.

We target potential clients with posts that provide helpful tips on transportation, moving hacks, and explanations of logistics nuances.

First steps toward high SEO rankings

As part of the project, we also prepared unique texts for all sections of the site. The content was created taking into account the specifics of the niche and target audience, as well as including key queries necessary for further SEO promotion of the site.

We regularly:

  • Analyze user behavior using Google Analytics and Search Console

  • Conduct A/B testing of headings, blocks, and buttons to increase CTR

  • Update blog content based on search demand

  • Improve site structure according to changes in search algorithms

  • Monitor competitors and adapt strategy

Type and features of the cargo taxi websiteCargo taxi website functionality - SELECTOR.SPACE

The “KARAVAN” website is structurally a corporate website but includes landing page elements focusing on conversion, user convenience, and quick access to main functions. This is an example of a versatile site type, ideal for service businesses: flexible for scaling yet strongly oriented toward sales.

Successful website development for cargo taxi with SELECTOR.SPACE

The “KARAVAN” project demonstrates the effective implementation of a full-cycle website development: from analysis and structure planning to content creation and SEO promotion. Beyond technical execution, we help clients build an effective digital strategy, including advertising consultation, competitor analysis, blog content planning, and recommendations for extended page structures.

If you need a website that sells, convinces, and performs, contact us: 066 389 02 24, 096 81 00 132. You can also write to us in a messenger:

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